Cambridge Analytica dismantled for good? Nope: It just changed its name to Emerdata - 2018-05-02
The company formerly known as Cambridge Analytica shocked the media today when it announced an immediate shutdown and liquidation of its business.
That "shutdown," however, may be short-lived as official documents indicate those behind the controversial analytics company will be launching as a new firm with a less-toxic brand.
The surprise announcement came on Wednesday evening, when the UK-based Cambridge Anal., and its parent organization SCL Elections, stated it would enter insolvency proceedings and disband immediately.