Dianetics logo emblazons race cars - 1988-11-26
"Dianetics," it says, splashed seven times in bold logos on each of the two yellow race cars - one to be driven by veteran racer Mario Andretti. Dianetics is the name of a best-selling self-help book by the late L. Ron Hubbard and published by Bridge Publications of Los Angeles. Dianetics is also the "science" of freeing deep-seated psychological problems that is the basis of the Church of Scientology, a group founded by Hubbard.
And Dianetics - the logo, the book and the philosophy - is inseparable from Scientology, say former sect members.
So what's this have to do with race cars?