Focus on good policy in volatile political landscape, strategist tells Conservatives - 2017-09-09
When the party hired Australian conservative strategist Brian Loughnane to review what went wrong for them in the 2015 election, one thing he told them was that they had failed to give people fresh reasons to keep voting for the party. In turn, Scheer made the need for positive policy a centrepiece of his leadership campaign.
In pulling together the party's fall strategy session this year, the party sought out Loughnane again, asking him to address the caucus at their retreat this week in Winnipeg. This time, it wasn't for advice on what Conservatives did wrong, but how they can set things right.
Loughnane spent 12 years directing the Australian Liberal party, which despite the name, is an ideological cousin to the Canadian Tories.