Third parties take advantage of massive Raptors audience - and free-range pre-election spending - 2019-06-11

Third parties take advantage of massive Raptors audience - and free-range pre-election spending June 11, 2019, Catharine Tunney, CBC News

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Political third-party groups made their presence known during Game 5 of the NBA finals last night with big ad buys — taking advantage of a chance to beat the buzzer and reach a massive audience before new spending restrictions kick in at the end of the month.

The Conservative Party has twice run ads introducing leader Andrew Scheer to playoff audiences. Millions of Raptors' fans who tuned in to Monday night's heart-pounding loss against the Golden State Warriors also saw a series of commercials from third-party advertisers.

"If you're looking to have an impact, then you're best to play in large sandboxes," said Unifor President Jerry Dias. "And so that's what we're doing."

Wikipedia cite:

{{cite news | first = Catharine | last = Tunney | title = Third parties take advantage of massive Raptors audience - and free-range pre-election spending | url = https://www.cbc.ca/news/politics/third-party-ads-raptors-1.5170921 | work = CBC News | date = June 11, 2019 | accessdate = June 14, 2019 }}