Who are the Proud Boys, 'western chauvinists' involved in political violence? - 2018-07-14
As well as items from a growing range of official merchandise, members often wear red Donald Trump caps. Their Fred Perry shirts have a history in subcultures including football hooliganism; black and gold are the colors of anarcho-capitalism, a libertarian ideology which seeks to abolish government in the interest of free markets.
The group's magazine has published a list of its political commitments, which echo talk-radio style constitutional conservatism and add libertarian touches such as opposition to the war on drugs and an antifeminist veneration of traditional gender roles.
The group thus falls in line with McInnes's views, which are broadly Trumpist. In Canada, the Globe and Mail summarized his beliefs as: "Libertarian politics, father-knows-best gender roles, closed borders, Islamophobia and something he calls 'western chauvinism'."