Category:SCL Group: Difference between revisions

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| former name = Strategic Communication Laboratories<br/>Behavioural Dynamics Institute
| former name = Strategic Communication Laboratories<br/>Behavioural Dynamics Institute
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'''SCL Group'''<ref name="cohouse">{{cite web|url=https://beta.companieshouse.gov.uk/company/05514098|title=SCL GROUP LIMITED - Overview|publisher=[[Wikipedia:Companies House|Companies House]]|website=beta.companieshouse.gov.uk}}</ref> (formerly '''Strategic Communication Laboratories'''<ref name="cohouse"/>) was a private [[Wikipedia:British people|British]] behavioural research and [[Wikipedia:strategic communication|strategic communication]] company.<ref name="companieshouse">{{cite web|title=SCL group Ltd - filing history and public records|url=https://beta.companieshouse.gov.uk/company/05514098|publisher=Companies House, UK|accessdate=23 March 2018}}</ref> In the United States, SCL has gained public recognition mainly through its subsidiary [[:Category:Cambridge Analytica|Cambridge Analytica]].<ref name="auto">{{Cite news|url = https://www.washingtonpost.com/politics/cruz-campaign-paid-750000-to-psychographic-profiling-company/2015/10/19/6c83e508-743f-11e5-9cbb-790369643cf9_story.html|title = Cruz campaign paid $750,000 to ‘psychographic profiling’ company|last = Sellers|first = Frances Stead|date = 2015-10-19|newspaper = The Washington Post|language = en-US|issn = 0190-8286|accessdate = 2016-03-07}}</ref> It performed [[Wikipedia:data mining|data mining]] and [[Wikipedia:data analysis|data analysis]] on its audience. Based on results, communications would then be specifically targeted to key audience groups to modify behaviour in accordance with the goal of SCL's client. The company used to describe itself as a "global election management agency".<ref name=scl>{{cite web|url=http://scl.cc/|title=SCL Group - Home|publisher=SCL Group}}</ref> London-based SCL was founded by [[Wikipedia:Nigel Oakes|Nigel Oakes]] who serves as its CEO.<ref name=bb>{{cite news |url=https://www.bloomberg.com/news/articles/2017-03-23/trump-data-gurus-leave-long-trail-of-subterfuge-dubious-dealing| title=Trump Data Gurus Leave Long Trail of Subterfuge, Dubious Dealing |website=[[Bloomberg.com]] |accessdate=3 April 2017}}</ref>
'''SCL Group'''<ref name="cohouse">{{cite web|url=https://beta.companieshouse.gov.uk/company/05514098|title=SCL GROUP LIMITED - Overview|publisher=[[Wikipedia:Companies House|Companies House]]|website=beta.companieshouse.gov.uk}}</ref> (formerly '''Strategic Communication Laboratories'''<ref name="cohouse"/>) was a private [[Wikipedia:British people|British]] behavioural research and [[Wikipedia:strategic communication|strategic communication]] company.<ref name="companieshouse">{{cite web|title=SCL group Ltd - filing history and public records|url=https://beta.companieshouse.gov.uk/company/05514098|publisher=Companies House, UK|accessdate=23 March 2018}}</ref> In the United States, SCL has gained public recognition mainly through its subsidiary [[:Category:Cambridge Analytica|Cambridge Analytica]].<ref name="auto">{{Cite news|url = https://www.washingtonpost.com/politics/cruz-campaign-paid-750000-to-psychographic-profiling-company/2015/10/19/6c83e508-743f-11e5-9cbb-790369643cf9_story.html|title = Cruz campaign paid $750,000 to ‘psychographic profiling’ company|last = Sellers|first = Frances Stead|date = 2015-10-19|newspaper = The Washington Post|language = en-US|issn = 0190-8286|accessdate = 2016-03-07}}</ref> It performed [[Wikipedia:data mining|data mining]] and [[Wikipedia:data analysis|data analysis]] on its audience. Based on results, communications would then be specifically targeted to key audience groups to modify behaviour in accordance with the goal of SCL's client. The company used to describe itself as a "global election management agency".<ref name=scl>{{cite web|url=http://scl.cc/|title=SCL Group - Home|publisher=SCL Group}}</ref> London-based SCL was founded by [[Wikipedia:Nigel Oakes|Nigel Oakes]] who served as its CEO.<ref name=bb>{{cite news |url=https://www.bloomberg.com/news/articles/2017-03-23/trump-data-gurus-leave-long-trail-of-subterfuge-dubious-dealing| title=Trump Data Gurus Leave Long Trail of Subterfuge, Dubious Dealing |website=[[Bloomberg.com]] |accessdate=3 April 2017}}</ref>
==See also==
==See also==
*{{Wikipedia-inline|SCL Group}}
*{{Wikipedia-inline|SCL Group}}

Revision as of 13:59, 27 January 2019

SCL Group Limited
Formation July 20, 2005 (2005-07-20)
Jurisdiction uk
Extinction May 1, 2018 (2018-05-01)
Registration no. 05514098
Key people
 Nigel John Oakes
Roger Michael Gabb
Alexander Nix
Julian David Wheatland
Website sclgroup.cc
Formerly called
 Strategic Communication Laboratories
Behavioural Dynamics Institute

SCL Group[1] (formerly Strategic Communication Laboratories[1]) was a private British behavioural research and strategic communication company.[2] In the United States, SCL has gained public recognition mainly through its subsidiary Cambridge Analytica.[3] It performed data mining and data analysis on its audience. Based on results, communications would then be specifically targeted to key audience groups to modify behaviour in accordance with the goal of SCL's client. The company used to describe itself as a "global election management agency".[4] London-based SCL was founded by Nigel Oakes who served as its CEO.[5]

See also

Notes

  1. ↑ 1.0 1.1 "SCL GROUP LIMITED - Overview". Companies House. https://beta.companieshouse.gov.uk/company/05514098.
  2. ↑ "SCL group Ltd - filing history and public records". Companies House, UK. https://beta.companieshouse.gov.uk/company/05514098. Retrieved 23 March 2018.
  3. ↑ Sellers, Frances Stead (2015-10-19). "Cruz campaign paid $750,000 to ‘psychographic profiling’ company" (in en-US). The Washington Post. ISSN 0190-8286. https://www.washingtonpost.com/politics/cruz-campaign-paid-750000-to-psychographic-profiling-company/2015/10/19/6c83e508-743f-11e5-9cbb-790369643cf9_story.html. Retrieved 2016-03-07.
  4. ↑ "SCL Group - Home". SCL Group. http://scl.cc/.
  5. ↑ "Trump Data Gurus Leave Long Trail of Subterfuge, Dubious Dealing". https://www.bloomberg.com/news/articles/2017-03-23/trump-data-gurus-leave-long-trail-of-subterfuge-dubious-dealing. Retrieved 3 April 2017.
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