Blog: Running Program Re-Redo - 2016-03-05

Running Program Re-Redo March 5, 2016, Mike Rinder, Something Can Be Done About It

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3 times through in less than 2 years.

This one is a real money-spinner. You can keep sending people back to do it over and over. You don't need anything to deliver it — just someone who tells them to keep running and a "C/S" who just tells them to "keep running." It's a bottomless goldmine. It's like an LA Fitness Club.

I do not doubt that people enjoy running. Or that it results in good feelings. There are millions of people who do it every day. Convincing people that running around in a circle is an "Whole Track OT objective process" that is worth paying thousands of dollars for (a membership at LA Fitness is $29 a month) is an amazing feat of salesmanship.