Of Two Minds - 1950-07-24
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Of Two Minds July 24, 1950,
A new cult is smoldering through the U.S. underbrush. Its name: dianetics. Last week its bible, Dianetics: The Modern Science of Mental Health, was steadily climbing the U.S. bestseller lists. Demand was especially heavy on the West Coast. Bookstores in Los Angeles were selling Dianetics on an under-the-counter basis. Armed with the manual, which they called simply "The Book," fanatical converts overflowed Saturday night meetings in Hollywood, held dianetics parties, formed clubs, and "audited" (treated) each other.
Wikipedia cite:
{{cite news | title = Of Two Minds | url = http://www.time.com/time/magazine/article/0,9171,812852,00.html | work = Time magazine | date = July 24, 1950 | accessdate = May 22, 2019 }}